04.02.2012
John Browett masqueraded as an ordinary salesman, The Daily reveals its subscriber numbers, and a former Apple product manager unveils the not-so-secret secrets of the iPhone's development. Ignore the remainders for Friday, February 3, 2012 behind the curtain.
Apple's New SVP of Retail Went Undercover as Regular Salesperson (MacRumors)
Say what you will about Apple's new retail chief, former Dixons CEO John Browett, but the man's got some chops: He reportedly went undercover as Joe Salesman in one of the chain's locations, helping customers buy a TV. So watch out next time you go to an Apple Store and the specialist's name tag says "Don Mowett."
Former Apple product manager recounts how Jobs motivated first iPhone team (AppleInsider)
You may best remember former Apple product manager Bob Borchers from his stint in iPhone Guided Tour videos back in 2007, but the man wasn't just a pretty face reminiscent of Stephen Colbert. In a talk at a California school, Borchers said that Steve Jobs tasked them with creating the first phone that people would really love. For which I think I can safely say, you did your job, Bob--but you may have done it a little too well.
The Daily Hits 1st Birthday, Reaches 100,000 Paid Subscribers on iPad. What's Next (Mashable)