Google Now gets visual overhaul with new logo and bursts of animation
Instead of eye-popping colors at the top of each card, the interface has been reworked with bright white cards on top of a softer background. Swiping away cards also produces more animation than in the past. Additionally, more choices pop up for how to customize Google Now when you swipe away particular cards.
If you use the Google Now Launcher you’ll notice the new logo and multi-colored microphone icon on the search bar.
When you do a voice search, you’ll see the new animation and “G” logo that Google showed off with its rebranding on Tuesday. While the rest of the search layout page is unchanged, you’ll also see the magnifying glass morph into the logo when you scroll down the page.
The story behind the story: Google’s splashy redesign is about more than just the logo. It’s a full-on rebranding of how the company’s identity is portrayed across its line of products. Look for the new identity to start showing up across its apps and services. As with Google Now, there may be tweaks in other Google apps right around the corner.