The multi-function firewall vendor said the enhanced program leverages a value-based model that places additional focus on reseller certification and training.
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It features the visibility solution WatchGuard Dimension and additional profit sharing partner programs giving resellers certain discounts.
WatchGuard Technologies country manager A/NZ, David Higgins, said the vendor was focussed on making sure customers receive the best possible security solutions from highly qualified partners
"We want to provide partners with technical resources that allow them to maintain long term business relationships and grow their business."
The program delivers silver and gold levels of membership. Discounts and rebates vary depending on the partner's level of commitment.
The training and certification program is said to expand partner's knowledge with a virtual instructor-led technical training program, multiple classes, topics and time zones. The firm said the more partners invest in training, the more WatchGuard invests in their profitability.
The initiative also features up front discounts and back end rebates. This will allow channel partners of all sizes to choose a level of involvement and receive corresponding benefits.