That was the key message from the company's product marketing senior director, Muneyb Minhazuddin, who was speaking at VMware's datacentre virtualisation and hybrid Cloud extensibility session at its Virtual Cloud Day 2015.
"There are other hardware-defined datacentres in solutions in the market, but they integrate and their value is in the hardware. So it doesn't help you scale that quickly because you're stuck with innovation in the hardware components," he said.
Minhazuddin claimed a software-defined datacentre doesn't limit a business' scalability. In addition, it allows scalability across multiple datacentres and in a hybrid Cloud environment that are more dynamic in nature.
"That's the kind of infrastructure a business needs going forward. This is a critical way for business win."
He also highlighted the multiple phases of maturity around this, as a software-defined datacentre is not something that businesses can create and deploy overnight. Minhazuddin suggested companies start with optimising compute environments.
"You get that by optimising your current footprint off your virtualisation platform. Once you do that, you free up a lot of resources that you can leverage. You can put up business critical applications, extending into software-defined storage, do storage on-premise, or extend into a hybrid Cloud environment. And then finally, you can move into virtualisation."
Minhazuddin stated that with virtualisation, businesses will be able to instantiate an application instantly on top of a virtual, software-defined datacentre easily, and get the same economics as going with any Cloud provider.
"And the channel can get involved in this, by educating customers on how all the virtual machines sit together. We see a consumption model where businesses have applications that need to burst into the Cloud. So, in this case, the channel can maybe offer disaster recovery-as-a-service," he said.
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